50 Ways to Make Your Customer SMILE :)
by grace on November 9, 2011
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| Hey there!No matter what product you make or service you offer, you are in the “feel good” business of providing exceptional customer service.As the saying goes, “People buy with emotion and justify with logic.” Your focus should be all about creating a fun and inviting experience for your customers, whether you sell to retailers or directly to customers. Too many businesses see customers as walking dollar signs or one-time transaction. The best way to WOW them and maintain a meaningful(and profitable) relationship is to be genuine and look out for their best interests!
Here are my favorite ways to WOW your customer’s experience and make them SMILE:
1. Smile
2. Compliment your customer on his or her purchases.
3. Tell your customer why a product isn’t right for him or her.
4. Empathize with upset customers. Say you’re sorry.
5. Offer to gift-wrap purchases if you already know it is a gift. Don’t wait for them to ask.
6. When a customer says, “thank you,” say “you’re welcome.”
7. Give unexpected surprises.
8. Write a handwritten thank you note.
9. Give a gift… just because.
10. Remember their birthdays.
11. If you can’t fulfill a customer’s need, suggest another company.
12. Offer recommendations for places to eat.
13. Always suggest items that will enhance the customer’s experience.
14. Cross-promote with other local businesses and offer deals to your loyal customers. Think of win-win partnerships.
15. Accept responsibility when your company makes a mistake. Say you’re sorry.
16. Open the door for your customer.
17. Give special previews on new product launches.
18. Offer exclusive product.
19. Remember your customer’s name and use it in your communication.
20. Be willing to go above and beyond what is expected.
21. Always be thankful. What goes around comes around.
22. Give your customer undivided attention.
23. Provide resources that have nothing to do with you and everything to do with your customer.
24. Replace damaged product before you get the original back.
25. Beat your own delivery promise.
26. Empower your team to make great customer service decisions.
27. Offer free drinks to customers.
28. Follow up on customer requests.
29. Welcome suggestions and feedback, even the negative ones.
30. Listen.
31. Teach your customer how to use the product and share the benefits. 32. Share personal experiences.
33. Be nice. If you don’t have anything positive to say, don’t say anything at all.
34. Give back to your community.
35. Respect your customer’s time.
36. Ask them about how their day is going.
37. Keep track of your customer’s interests.
38. Giggle.
39. Make a note of special events coming up in your customer’s life.
40. Know when to offer help.
41. Be knowledgeable about what you are selling (whether it be products or services).
42. Be honest.
43. Be genuine.
44. Don’t take yourself too seriously and laugh.
45. Give a cupcake!
46. Accept compliments.
47. Inspire your customers to live a better life!
48. Thank your customers again and again.
49. Grow with your customers.
50. Happy Customers = Loyal Customers
One of my favorite quote is from Maya Angelou and she says, “I’ve learned that people will forget what you said, people will forget what you did, but people will never forget how you made them feel.”

How are you making your customers SMILE today and feel good? Please share here!
xoxo,

Grace Kang
Your Retail Product Mentor
p.s. A BIG, warm welcome to all of the new readers who joined our community! You are going to love the resources you will find here to help you make your product retail-ready… Enjoy!
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“Working with Grace has been an amazing experience. In our very first session alone, she’s tackled a lot of the questions I’ve been needing answers to. Every session with Grace gets you excited & motivated about your business. Wearing all hats for my own business can be overwhelming. Grace helps you in the right direction, and help you find balance. The knowledge that she offers is invaluable – these are the things I may have not figured out on my own, or probably would have taken a while to figure out. It has truly been a pleasure working with Grace.”
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www.lovemaki.com
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{ 1 comment… read it below or add one }
Hello Grace,
Lloyd @PubPac on twitter. Always looked forward to your tweets however you unfollowed me. I understand from a business perspective entirely. Been doing some weeding pursay myself. Refollow and I most certainly will.
Lloyd Bowcott
Publishing Pac Canada